Cape Town Luxury Estate Agent Michiel De Vogeleer Continues Remarkable Success By Expanding His Brand With eXp Realty South Africa

Michiel De Vogeleer has earned his position as one of the top real estate agents in Cape Town, South Africa. He believes eXp Realty South Africa provides all the tools he needs to not only share his real estate passion with others but grow his business beyond borders. 

He is the founder of De Vogeleer Property powered by eXp Realty and leads a team responsible for representing both buyers and sellers in high-end architectural estates and luxury properties. Michiel has personally closed 32 deals this year and has capped the last two years. He prides himself on running a business model that relies on innovation, collaboration, and transparency.

> Read why agents gladly collaborate with each other at eXp Realty

In his spare time, you will find Michiel surfing the waves along the Western Cape or nourishing his love for traveling and experiencing new cultures. Having been recently featured in GQ Magazine, we wanted to hear what more Michiel had to say.

When did you get into the real estate industry, and what was the driving force behind it?

“I got the taste of property throughout my tourism career. However, it was only when I arrived in Cape Town that the property bug really got me about 4 years ago. South Africa has just so much to offer from a property perspective: the lifestyle, the views, the investment opportunities. It was only when I started viewing properties for myself that I realized I was very passionate about real estate, especially in combination with business development.”

Why did you join eXp Realty South Africa?

“There are many reasons, I can write a whole book about it [he laughs]. However, the two main reasons: I am now an independent real estate entrepreneur. Meaning I develop my own business with minimum risk and without anybody telling me when or how to do things. I do much more than just sales to maximize my reach and to monetize my network. Secondly, De Vogeleer Property now falls under eXp Realty, a cloud-based company that is incredibly strong on developing the latest prop tech to get a competitive advantage in the international real estate industry. De Vogeleer Property powered by eXp Realty became an international brand that expanded to four countries with almost no initial investment. It’s an incredibly lean and disruptive business model.”

Since joining eXp Realty, what has stood out to you most?

“eXp World Holdings Inc. listed on the Nasdaq is a real estate company that also owns tech and media entities. eXp World Holdings Inc. is a wealth builder through many revenue streams. You can also opt-in to build equity which I believe is a must when you work with a brand, but it also inspires a collaborative mindset. Secondly, you can build a team of independent real estate professionals, making it easier to become a one-stop shop in real estate, which allows you to keep your network close while still delivering the highest quality of service by relying on the expertise of your team. Whether it is short-term rentals, auctioneering, bond originating, and so on.”

Where do you think the future of luxury estates and property investments is headed in South Africa?

“A lot of things are happening in the world right now, especially in the financial sector and the exponential development of technology. I believe in the short and mid-term, South Africa might sweat a bit, but in general, I have a very positive outlook for the South African property market. If you look at a city like Cape Town for example, you will find the quality of lifestyle far outweighs the political difficulties we often face. The influx of semigration and emigration into the city has only just begun. Location independency is strongly on the rise, and we already see that many developers are playing into this trend.”

What advice would you give a new agent aspiring to be a top luxury property practitioner in South Africa?

“If you don’t have a high-net-worth network, you’ll have to crawl through the dirt first and leverage innovation and collaboration to get momentum and trust of your clients. The luxury market is difficult to just jump into. Innovation is about technology (systems) and creativity (business models and marketing strategies) to get a better reach. Cutting-edge tech will allow you to compete with personal networks, as good as it gets until you have both. Collaboration has an immediate effect on reach. Build partnerships with industry leaders at 50/50 splits. You increase your network drastically and half your commission. It’s a no-brainer. That is why my pillars of De Vogeleer Property powered by eXp Realty are: Innovation, Collaboration and Transparency. And it helps to be part of the eXp Realty family to stand you in good stead for the road ahead.”

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